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POP Goes History: What Coca Cola Tells Us about American History

November 29, 2017
7:00 pm

New Haven Town Offices
Image of corner store with Coca-Cola sign

The Coca Cola logo is recognized by 94% of the global population, making it the world’s most recognizable trademark. Both the logo and the product are so thoroughly identified with the United States that for many people Coke is the symbol of America. Castleton professor Sanjukta Ghosh will explore three major themes in this multimedia talk: the use of images of women in Coke advertising; Coke’s role in shaping America’s involvement in World War II and the subsequent global economy; and Coke’s entanglement in imperial movements around the world.


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Norma Norland
(802) 545-2637


New Haven Town Offices
78 North St
New Haven, VT 05472 United States
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